Grace Low

Jun 16, 2020

5 min read

The power of UGC in Travel Industry

Lockdown is subsiding, are you dying to start booking for your next travel? I am!

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What is it?

The millennials are spending more than 30% (more than 5 hours per day) of their precious time engaged with UGC. with the demographics shown in Instagram’s as 55% of online adults between ages 18 to 29. Thus, you would see AirBnB is actively establishing UGC in its marketing efforts. And, in less than a decade, this big name has taken over the travel industry. James the GM of…